Coca-Cola Updates Brand and Packaging Language

Coca-Cola is making it easier for consumers to identify their favorite version of Coke.

Full sugar and no/low-sugar varieties now get distinguished by the color of the signature Coca-Cola wordmark; a white-colored logo denotes the former, and a black wordmark indicates the latter. Single flavors will use a single color, and different bands of color will get stacked for dual-flavored sodas like the not-gross sounding Coca-Cola Cherry Vanilla.

Press Release

Coca-Cola Updates Brand and Packaging Language

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